Thoughts About Miley Cyrus, Album Sales, & Hype

Your Must Read of the Week:

The Future

Bob Lefsetz is a music industry critic who is hard to love, sometimes because he’s a jerk, sometimes because he’s boring and narcissistic, and sometimes because he’s just so…Right!  You have to read this because Bob nails every point about where Music is today and where it’s going. So go ahead and click on The Future.

Shameless Plug:

Stream or tune in every Wednesday to 88.7 FM, Brave New Radio at 8pm for Music Biz 101 & More, the only radio show in America that talks about the music & entertainment biz.  Special guest this week is Dr. E. Michael Harrington, copyright/infringement expert witness.  Call us with your questions at 973-720-2738 or Tweet us: @MusicBiz101wp.

You’re Invited to Now That’s What I Call Pop!  It’s Monday, March 24th – the first day back after spring break.  Click on the pic for details.

Other Noteworthy Items To Mention:

Music Management Seminar: John Densmore of The Doors

This Tuesday at 7:30, be at the Bergen Community College to witness an interview with one of Rock’s greatest drummers ever – John Densmore.  Click on the link for info, music, and a ride.  If you’re thinking, “Who cares?” please stop thinking that.  The Doors were one of the most iconic bands of all-time.  If you like Kurt Cobain and Nirvana, then you need to understand what a huge influence The Doors had on them.  John Densmore was a part of not just Rock, but Pop Music history.  You are guaranteed to walk away impressed.

Doritos Has A Bold Mission – And Lady Gaga – For SXSW Attendees

Are you going to SXSW this year?  Read about how you can see Lady Gaga perform on a 4-story stage.  The only way to get a ticket is to go through a series of challenges thought up Doritos. Read to see what they are and how they’re utilizing social media and music to give away #boldstage tickets.

Thoughts About Miley Cyrus, Album Sales, & Hype

Miley Cyrus – with her twerking and all of the publicity she’s gotten, she’s got to be the #1 artist in the world, right? Or at least the top female artist. Looking at sales, streams and tour grosses, we compare her to 4 other artists. The results may surprise you.  Click and join the discussion.

That’s What I Call Pop! How To Market An Event Using Social Media

The Pop Music Studies program is putting on an event Monday, March 24th called Now That’s What I Call Pop!  How will they market it?  What can we learn from them about using social media to get people to our events?  Click on the link and steal whatever ideas you can!

Here’s A Rejection Letter U2 Got In 1979

Feel like a failure?  Just remember that the Beatles were turned down by every record company in London.  Bruce Springsteen was almost dropped by Columbia because nobody was buying his records.  And RSO Records once turned down U2.  Click, read, and go back to work.

Umm, Will I Ever Make A Living With Music?

The answer is yes, you can.  Click on the link above to check out some case studies put together by the Future of Music Coalition.  Studies cover income from: Jazz Bandleader/Composer, Indie Rock Indie Rock Performer/Composer, Jazz Sideman, Background Vocalist, Professional Orchestra Player, and Contemporary Chamber Ensemble.

Will 3-D Printing Upend The Fashion Industry Just Like Napster Crippled The Music Industry?

Substitute “fashion industry” with “instruments industry.”  Have any of you heard of a saxophone or guitar made from 3-D printing?  Should instrument manufacturers get nervous too?  Well, I looked around and here’s a video of that exact idea.  Watch itHERE and read the description.

Links Upon Which You Should Click:

“Father of Rock ‘N’ Roll Art,” Alan Alridge, Has A New Calendar Out (thanks, George Dassinger!)

11 Tips & Tricks For Spotify Users

Spotify Acquires Music Data Company The Echo Nest (Thanks Chelsea Alcock!)

From Oreo To Red Bull, Brands Are Transforming Marketing

With Ratings Down and AT&T Out, ‘American Idol’ Faces Costly 13th Season (see how many Idols get signed and what their advances are)


Like this newsletter?  Do you have some information you’d like added in next week’s edition?  Just hit reply and let me know.


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Until next week (or our next class),

Professor Philp

Connect with me HERE on LinkedIn.

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