Your Weekly Music/Entertainment Industry Social Media Wrap-Up

This is your weekly Music & Entertainment Industry Social Media Wrap-Up (April 28th).  If you’d like to get this emailed to you each week, simply sign up HERE with your email address.

Now, on to the wrap-up!

Here’s What’s Happened Over The Last Week

Pic of the Week:

What name do you use at Starbucks?

Announcement of the Week:

Your Music Biz 101 & More radio show is now available on Stitcher Radio.  You can download the show HERE from your phone or listen on the web.  We just uploaded an amazing interview with entertainment attorney Karl Guthrie.  Listen, learn, and don’t ever get screwed by a bad contract!

Your Must-Read of the Week:

Station To Station: The Past, Present, and Future of Streaming Music

We sent this out last week.  It’s so good and so important, it made the list for a second consecutive week.  Read this article.  If you want to be an artist, a manager, run a label, or work in the music industry, you’re a crazy person not to read this.  Click on the pic.

Other Stuff You Should Check Out…

Why PR Is Critical For Your Startup’s (or band’s) Success

Think you can do it yourself?  Here are 5 reasons why you may want to invest in a professional public relations team.  Meanwhile, click HERE to read about why your startup (band) should NOT hire a PR firm.  The verdict?  Do what’s best for you.  Or ask us.  We’ll help.  That’s why we’re here.

Mariah Carey Reportedly To Copy Beyonce Surprise Release Strategy

I can already tell you it won’t be as successful.  You see, the Beyonce release was a surprise.  It’s not a surprise if you tell us in advance.  If I were you, I wouldn’t share any personal secrets with Mariah. She obviously can’t be trusted.  Meanwhile, while we’re on the subject of surprises…

Is The Beyonce Approach Working For Other ‘Surprise’ Albums?

We all know that the entertainment world is one filled with copycats (that’s why Hollywood loves sequels so much).  The moment Beyonce was successful with her surprise December 13th release, every other artist in the world began to explore how they could do the same thing.  And some have done so.  Has it worked?  This article looks into it all.

Preparing A Professional Crowdfunding Budget

Do you know anything about crowdfunding?  Ever heard of Kickstarter?  This article explains it all.  It’s a long-read.  It’s also a very good read.  Take the time to click and learn how you can, or cannot, use crowdfunding in your career.

The Art of Asking

Since we’re on the subject of crowdfunding, why not make sure you’ve seen Amanda Palmer, who is the most successful crowdfunding artist, talk about how she raised $2 million for her last album.  It’s not easy to do.  She makes some great points.  Watch and think

William Paterson University Music Stuff

Music Biz 101 & More Radio Show – This Wednesday @ 8pm

Tune in or stream us live HERE on Wednesday at 8pm.  Tweet us: @MusicBiz101wp or call in at 973-720-2738.  This week’s show will feature artist manager Harvey Leeds.  Harvey worked for Columbia Records and Sony Music for many years.  Now he’s the manager for Southside Johnny.  Have questions about how to get a manager and what a manager does?  Tweet us your questions NOW and save the following link toSTREAM IT.


WPU Music Department – We’re looking for a social media intern for the fall semester to help with all of the WPU Music Department’s social media efforts.  You must have taken Social Media I and II, own a creative streak, and sport a desire to use your social media skills to promote students, events, and our Jazz, Classical, and Pop Music programs.  Email or see Professor Philp in Shea #120 if you’re interested.

Bookmark This!! (Other Stuff To Click On & Read If You Like What’s Above)

Subscribe to the Music Biz 101 YouTube Channel – Just click HERE

BMI Explores The Origins Of Jazz Appreciation Month – Thanks to Kari Keller for the link!

How Rich Are The American Idol Winners?

Spotify Pulls Vulpeck’s Silent Album

And finally…

Like this newsletter?  Do you have some information you’d like added in next week’s edition?  Just hit reply and let me know.And don’t forget to make a daily visit to…

Check out our website,  Got a contribution?  Wanna write a blog post once a week/month/semester?  Submissions are welcome.

Until next week (or our next class),

Professor Philp

Connect with me HERE on LinkedIn.

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*|William Paterson University|* *|Music Management & Popular Music Studies Departments|*

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