Music Biz 101wp

Music Biz 101wp

Video: Live Nation’s VP of Marketing Donna Eichmeyer Music Business Interview

The 2015 Music Management Seminar Series, hosted by the Music Management Department at William Paterson University, kicked off February 17, 2015 when host Steve Leeds, WP Adjunct Professor and Sirius/XM VP Talent & Industry Affairs, interviewed Live Nation’s Donna Eichmeyer.  Donna is their VP of Marketing.

You can see the full interview below.  To read our live tweeting recap, click HERE.

This year’s series is celebrating the role of women in the music industry.  All lectures are recorded and will be replayed as individual Music Biz 101 & More radio shows in June.

Other guests this season will include:

  • Julie Greenwald, Chairman/COO of Atlantic Records
  • Alissa Pollack, iHeartRadio Executive Vice President
  • Lee Anne Callahan-Longo, Parkwood Entertainment General Manager
  • Tracey Jordan, Sirius/XM Radio

Music Management Seminar Series at William Paterson University

Each event is free and open to the public.  Seating is limited.

Questions?  Contact Dr. Stephen Marcone: marcones@wpunj.edu

For information about the WP Music Management program, click HERE.

Professor David Philp is Assistant Professor Music Management & Popular Music Studies at William Paterson University. He is the co-host of the only FREE advice college radio-based music & entertainment industry talk show in America, Music Biz 101 & More, which airs live most Wednesday nights and is available as a podcast HERE every night (days too).  Reach him at PhilpD@wpunj.edu or find him on LinkedIn HERE. 

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