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What is the single most important aspect of the music industry an artist manager needs to understand?

Angelica Cob-Baehler – Head of Music at The Firm

“The MUSIC has ALL the power. You have none.”

Professor Philp asked this: “Meaning that unless the music is good, nothing else matters because nobody will care in the first place? ”

Angelica’s response?  A thumbs up.

The book is out!  Did you buy it?!?

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For full details about the Music & Entertainment Industries Program, including courses, the minor, and our MBA, click HERE.

For full details about the WPU Pop Music Studies Program, including courses and audition requirements, click HERE.

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Professor David Philp is Assistant Professor Music Management & Popular Music Studies at William Paterson University. He is the co-host of the only FREE advice college radio-based music & entertainment industry talk show in America, Music Biz 101 & More, which airs live most Wednesday nights and is available as a podcast HERE every night (days too).  Your favorite professor is also co-author (with Dr. Steve Marcone) of Managing Your Band – 6th Edition.  Reach him at PhilpD@wpunj.edu or find him on LinkedIn HERE.