Your Music Biz 101 Wrap Up: Week of Rocktober 23rd

A whole mess o’ WPU music biz students visited Atlantic Records and the Warner Music Group on Friday.  In this fascinating pic, the group A R I Z O N A and their manager, Jake Posner, pose with Atlantic’s Paul Sinclair, who organized the entire event, students, and Professors Marcone & Philp.  Thanks, Paul!

Good Day/Evening,

Our next Music Biz 101 & More radio show on Wednesday at 8pm will feature Adam Ritchie, a cool dude who’ll talk about bands and beer, branding and marketing.  Click HERE to understand why this will be so cool.

In the meantime, listen all of our other on-demand podcasts HERE.  If you missed the live shows, go back and listen to these guys.  It’s a free way to get an MBA in Music Biz Knowledge.

If you ever get the opportunity to visit Atlantic Records, let your eyes take in all of the cool music memorabilia.  From pictures to posters to replicas of original contracts and studio call sheets, there’s plenty to see, like the wall of images above.

Adios!
Your Professor David Kirk Philp

Career In Music Is Damaging To Mental Health, New Study Finds
The title to this is a little misleading.  The study was really aimed at musicians, over 2,000 of them.  It found that depression among musicians may be more prevalent than within the general public.  Why?

1.  Money worries

2.  Bullying, sexual abuse, and discrimination within the work environment.

3.  Relationship problems.

You should take a look at this and be aware of it, whether you’re a player or a manager or a label person whose company relies on the creativity of musicians.

Thanks to WP alum, independent radio promotion exec – and upcoming radio show guest (11/29) – Elena Lanza for the tip.

From The Warner U College Corner

Here’s an update from Warner Music Group College Rep Kellyn Barnes:

“Hello, we meet again!

America’s favorite idol, Kelly Clarkson is releasing her eighth studio album “Meaning of Life” on October 27th! 10 Years is releasing an album on 10/27 as well called, “how to live (AS GHOSTS)” featuring their uber-successful single “Novacain”.

And finally, Hollywood Undead is ALSO releasing an album on 10/27 titled “Five”. If you add either of these albums on Spotify or buy them on iTunes send me a screenshot to Kellyn.Barnes@wmg.com for a free poster!”

Twitter: @wmg_wayne
Instagram: @wmg_wayne 
Facebook: Facebook.com/wmgwayne

Oh – in the picture above, you’ve got: Philp, Marcone, then Wendy Richard, the Director of College Marketing and Label Services at the Warner Music Group, Kellyn Barnes, your local WMG college rep, and Karlie Keaveney, Coordinator for Warner Music U at the Warner Music Group.  See how happy everyone is?

Billboard’s Annual 40 Under 40 List
We love lists and if you make it on a list like this, you’ll live a long life filled with candy and puppies and sunshine.  Click and read and think about this:

1.  Who are these people and what have they done to make this list?
2.  What companies do they work for?  Have I ever heard of this company?
3.  If you answered NO to part II of question #2, use Google and learn more about da biz.
4.  After you find some info about that company, hit Reply to this email and say, “I didn’t know about X and now I do.  It’s fun to learn!”

Just remember, puppies wake up really early in the morning.  If you’re not an early rise, think twice before being awesome enough to make a list like this.

Your Knowledge Presented By:

The book is out!  Did you buy it?!?

Bedtime stories!  Order & memorize this masterpiece HERE.  Here, producer duo The 9DS take turns reading the book before sleepy time.

Make your best choice today!  

What is the single most important aspect of the music industry an artist manager needs to understand?

Paul Sinclair – Head of Digital Strategy, Marketing, eCommerce and Product Development at Atlantic Records

The manager must know enough to be incredibly well informed in all key areas of the artist career, but open enough to know that others know more than they do in each specific area.

“And they should know that they must be the main advocate on behalf of the artist, but if they choose wisely and work collaboratively (label, publishing, etc) then those people can be a direct extension of their team and all tides rise.”

Podcast of the Week: Mike Easterlin, President Fueled By Ramen & Roadrunner Records

Mike Easterlin spoke to the crowd from William Paterson University last Friday and showed how down-to-earth label presidents can be.  Funny too.

So, in honor of his overall awesomeness, here’s an interview we did with him two years ago for the Music Biz 101 & More radio show.  You’ll hear what we mean when we say that this dude is the real deal.

Now click and listen (and learn a bit, too).

Music Biz 101 & More Podcasts: Stream Us 24/7

Great guests are coming over the next few months to your Music Biz 101 & More radio show. 

  • Rocktober 25 – Adam Ritchie – AR Brand Direction

  • November 1 – Terry Currier – Music Millennium (top indie retailer)

  • November 8 – Ariel Hyatt – Cyber PR 

  • November 15 – Jay Van Dyke – WP alum; formerly of The Lumineers

  • November 29 – Lucas Prata/Elena Lanza – Independent Radio Promoters

  • December 13 – Chris Roslan – WP alum; President at Roslan & Campion PR 

Tune in at 8 PM each Wednesday for some great, FREE music biz talk.

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For full details about the Music & Entertainment Industries Program, including courses, the minor, and our MBA, click HERE.

For full details about the WPU Pop Music Studies Program, including courses and audition requirements, click HERE.

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Professor David Philp is Assistant Professor Music & Entertainment Industries and Popular Music Studies at William Paterson University. He is the co-host of the only FREE advice college radio-based music & entertainment industry talk show in America, Music Biz 101 & More, which airs live most Wednesday nights and is available as a podcast HERE every night (days too).  Your favorite professor is also co-author (with Dr. Steve Marcone) of Managing Your Band – 6th Edition.  Reach him at PhilpD@wpunj.edu or find him on LinkedIn HERE.

 

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