Reaction: In China, An Action Hero Beats Box Office Records (And Arrogant Westerners)

In China, An Action Hero Beats Box Office Records (And Arrogant Westerners)

When I was a mere boy growing up on the mean streets of Madison, New Jersey, Sylvester Stallone’s Rocky and Rambo characters proved that America was the biggest and baddest country in the world.  Don’t mess with us, anyone ever.

Well, China has finally hit its movie-making stride and come up with its biggest action star and blockbuster film ever.  Titled Wolf Warrior 2, the film has earned $722 million in ticket sales – solely in China.

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Why should you care?  Forget the politics.  What you’re seeing is the growth of a market.  You’re seeing potential opportunity.  The better their film industry, the more it grows, the more appetite there will be for films of this caliber.  More need = more openings for creatives to get their voices, and their work, heard.

Of course, the politics in this case do matter a bit.  The bad guys in the film?  Yeah, the Americans.

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Professor David Philp is Assistant Professor Music Management & Popular Music Studies at William Paterson University. He is the co-host of the only FREE advice college radio-based music & entertainment industry talk show in America, Music Biz 101 & More, which airs live most Wednesday nights and is available as a podcast HERE every night (days too).  Your favorite professor is also co-author (with Dr. Steve Marcone) of Managing Your Band – 6th Edition.  Reach him at PhilpD@wpunj.edu or find him on LinkedIn HERE

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